About Soho Farmhouse
Soho House is bringing its members-only model to the Hudson Valley with an upcoming clubhouse in Rhinebeck – Soho Farmhouse New York – marking its first location in the region. Known for transforming distinctive properties into design-forward social hubs for creative professionals, the brand’s Rhinebeck outpost is set within a historic estate that blends pastoral calm with the understated polish members expect. The project reflects Soho House’s ongoing expansion beyond major urban centers, leaning into destinations that offer space, landscape, and a slower pace without sacrificing cultural relevance.
The Rhinebeck clubhouse is expected to follow the brand’s familiar formula: thoughtfully restored architecture, layered interiors, and a mix of amenities that balance work and leisure. Plans point to guest rooms, dining spaces centered on seasonal, locally sourced menus, and outdoor areas designed to take advantage of the Hudson Valley’s rolling terrain. As with other country houses in the Soho House portfolio, the emphasis will likely be on a residential feel—less hotel, more private retreat—where members can book a stay, host gatherings, or settle in for a long weekend upstate.
For Rhinebeck and the surrounding area, the arrival signals another step in the region’s evolution as a cultural and lifestyle destination. Long a draw for second-home owners, artists, and weekenders from New York City, the town now adds a globally recognized private club to its mix of historic inns, independent shops, and farm-driven restaurants. If executed with the sensitivity to place that the brand often aims for, Soho House Rhinebeck could become both a discreet hideaway for members and a meaningful addition to the Hudson Valley’s growing hospitality landscape.
The Rhinebeck clubhouse is expected to follow the brand’s familiar formula: thoughtfully restored architecture, layered interiors, and a mix of amenities that balance work and leisure. Plans point to guest rooms, dining spaces centered on seasonal, locally sourced menus, and outdoor areas designed to take advantage of the Hudson Valley’s rolling terrain. As with other country houses in the Soho House portfolio, the emphasis will likely be on a residential feel—less hotel, more private retreat—where members can book a stay, host gatherings, or settle in for a long weekend upstate.
For Rhinebeck and the surrounding area, the arrival signals another step in the region’s evolution as a cultural and lifestyle destination. Long a draw for second-home owners, artists, and weekenders from New York City, the town now adds a globally recognized private club to its mix of historic inns, independent shops, and farm-driven restaurants. If executed with the sensitivity to place that the brand often aims for, Soho House Rhinebeck could become both a discreet hideaway for members and a meaningful addition to the Hudson Valley’s growing hospitality landscape.
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